Does Gender Affect Color Preference Essay - 1217 Words

Does Gender Affect Color Preference? Abstract The objective of this experiment was to determine if gender plays a role in color preference. In other words, do males actually prefer blue and green, while females favor pink or purple? This experiment was conducted by surveying ninety-six people, 48 males and 48 females, to complete a short survey. The survey asked them if they were color blind and whether they were male or female. They were then given five color cards (blue, green, pink, purple and yellow) and ordered the sample colors from their favorite to least favorite on a scale of 1-5. The hypothesis was that the majority of males would prefer blue, while females were evenly distributed between†¦show more content†¦(Hallock, 2003) People are exposed to color everyday, in every aspect of their lives. It has been suggested through studies done that most children under age five prefer bright, primary colors, such as red, blue, and yellow, more than any others. Not only age, but other factors such as ethnicity, personal history and gender affect our color preference. For example, while Americans brides choose to wear white for their wedding and black to funerals, Asians are just the opposite; choosing b lack on their wedding day and white for funerals. Professor Fisher, in 2004, said that color affects human beings in many ways, on both the conscious and subconscious levels, every day of our lives. As Professor Fisher stated, color affects us so many times a day, that often times we don’t even realized it’s happening. Think about all the things you have done today, that in someway involved color. For example, think of a stoplight and what each color on it means; without those colors we would not have the technology of a stoplight and therefore our everyday driving wouldn’t be quite as easy. Most people do not see color as simply the way something looks, however. They tend to associate certain colors with specific feelings, emotions and memories. (Dmitrieva) For instance, blue is most commonly associated with â€Å"feeling blue† meaning one feels upset or depressed, however, blue isShow MoreRelatedColor and Mood1595 Words   |  7 Pagesmanipulation of the color of questionnaire had no effect on mood. H owever, there was an effect of time of day on mood as well as an effect of gender on mood. The results did not support the main hypothesis that different colors would elicit different moods. Thus, this study found no support for the prediction that brighter colors would elicit positive moods, whereas less bright colors would elicit negative moods. These results do not support past research findings that brighter colors tend to elicitRead MoreInfluence Of Advertisement On Contemporary Society1436 Words   |  6 Pagesadvertisements. These advertisements affect us in shopping malls, while watching televisions as well as in food places. Advertising has enormous impact on us in shopping malls. Almost no trip to the mall has ever been complete without our eyes catching few banners promoting a brand’s product. Mostly these advertisements associate certain roles and colors with different genders. For example, in many advertisements pink color is often linked with girls while blue color is often used in boy’s outfit’s promotionsRead MoreEssay on Gender Stereotype: Gender in The Toy Store1417 Words   |  6 Pagesdepartment and noticing numerous diverse aisles. In one aisle, you encounter toys packaged in complementary and color triads colors that include building sets (such as â€Å"LEGO†, â€Å"LEGO Super Heroes†, and â€Å"Angry Birds†) and a wide selection of action figures—Spider Man, Transformers, The Dark Knight, Power Rangers, etc. In the next aisle, adjacent to the aisle with complementary and color triads colors, you find toys packaged in shades of pink and purp le. 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Such disbelief and fear is explicable, viewing science’s past of strengthening differences and philosophiesRead MoreHow Is Discrimination Different from Prejudice and Stereotyping?629 Words   |   3 Pages | | | | |Political correctness |Language or behaviors that does not offend particular groups of people | Part II Write a 150- to 250-word response to each of the following questions: †¢ How is discrimination different from prejudice and stereotyping? Discrimination differsRead MoreAffirmative Action Is Important For The Future Of The Diversified Generations Of America Essay1641 Words   |  7 Pages Affirmative Action In Martin Luther King’s I Have a Dream Speech, he states â€Å"I look to a day when people will not be judged by the color of their skin, but by the content of their character† for this reason affirmative action in higher education admission should alter for it creates a perpetual racial preference in admission. Affirmative action is controversial due its issue of whether the generation of today should pay for the past injustices done to certain ethnicities. It questions the constitutionalityRead MoreThe Issue Of Affirmative Action Essay1667 Words   |  7 PagesMartin Luther King, in his I Have a Dream Speech, states â€Å"I look to a day when people will not be judged by the color of their skin, but by the content of their character† for this reason affirmative action in higher education admission should be altered for it creates a perpetually racial preference in admission. Affirmative action is controversial due it s issue of whether the generation of today should pay for the past injustices done to certain ethnicities. It questions the constitutionalityRead MoreAffirmative Action And Its Effect On Society Essay1639 Words   |  7 PagesIn Martin Luther King’s I Have a Dream Speech, he states â€Å"I look to a day when people will not be judged by the color of their skin, but by the content of their character†, this appeals to the emotions that judging based on a person’s race is wrong. For this reason affirmative action in higher education admission should alter for it creates a perpetual racial preference in admission. Affirmative action is controversial due its issue of whether the generation of today should pay for the past injustices